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Team News

April 12, 2010 Sonoma, California
GoPro to Sponsor Red Line Oil Karting Championship.


GoPro, the world's leading manufacturer of wearable and gear mountable digital cameras for sports, has been chosen by the Red Line Oil Karting Championship as the official on-board camera for the series. GoPro's industry leading HD Motorsports HERO camera will be mounted on top racers' helmets and karts to bring the excitement of the Red Line Oil Karting Championships to fans around the world. HD Motorsports HERO cameras will also be awarded to competitors, as well.

The HD Motorsports HERO camera captures professional broadcast quality 1080p HD video and sound. The camera's quick-release mounting design makes it easy to re-position the camera around the vehicle and on drivers' helmets to capture professional quality HD video from multiple angles. Footage from the races will be published on gopro.com and the Red Line Oil Karting Championship website.

For series promoter Steve Cameron, adding GoPro to the growing list of sponsors is a high profile way to market the Red Line Oil Karting Championship as the premier karting series in Northern California.

"One of our priorities with the Red Line Oil Karting Championship is to give the competitors exposure to a wider audience without incurring the cost of travel", Cameron said, "Using GoPro's HD HERO camera can help racers gain national coverage thanks to the ease of online sharing of the incredible GoPro HD race footage. A lot of eyes in the motorsports world are following GoPro and it's powerful that our racers will benefit from that association, as well. From the marketing exposure for the racers, their sponsors, and the training benefits of using GoPro's cameras on the karts...we're very excited about having GoPro join the Red Line Oil Karting Championship as a sponsor."

"Racing is our passion and what drives us to make such high performance, durable HD cameras," said Nicholas Woodman, CEO and founder of GoPro. "Few environments in motorsports are as punishing as a racing kart...and now from the CIK-FIA World Cup to the Red Line Oil Karting Championship, GoPro is the reliable HD video solution that more karting organizations are turning to than any other camera. We look forward to watching the HD footage as well as celebrating the rising stars competing in the Red Line Oil Karting Championship."

Click here to see the GoPro HD HERO camera in action at the Infineon kart track.

More information about GoPro can be found at www.gopro.com

The next Red Line Oil Karting Championship race is Sunday, May 23rd, at the Jim Russell International Karting Center at Infineon raceway, in Sonoma, California.
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